Facebook has a policy that requires all pages to have an Impressum. This is for anyone who posts content on behalf of their company or organization. The Impressum is a statement at the bottom of your Facebook page. It provides information about the entity responsible for publishing content. Besides, it promotes transparency in communication with
A buyer persona is a composite sketch of your ideal customer. These personas are based on data collected from about a specific usertype. The information about your buyer persona can be found by noticing a large group of people with a specific challenge. It can also be found via interviews with existing or new customers.
The following is a true story of what happened when we dealt with our first American client. When we first got the project, we were terrified. Because the US market is oversaturated and extremely competitive - that you have to be a real SEO Expert if you want to get results locally. Starsteels objective and challenge: The
This blog post is about the best keyword research tools. I will talk about what they are, how to use them, and their benefits. Keyword research is the foundation of any SEO strategy. It's how you find out what your target audience is searching for so that you can make sure they're finding you when
I know you've been hearing about free keyword research tools for a while now, but the truth is that they are essential. What are keywords? Keywords can tell you what to write about on your blog or site - and can even help with SEO if used correctly. Recently, Google has made significant changes in
Are you looking for keywords that will help your business grow? I'll walk you through the process of using Google's keyword planner tool to get more traffic You'll learn how to use it the right way You might be thinking, "I don't even know what a keyword is." Don't worry! I've got you covered too.
Keyword research is the reason for any successful online marketing strategy. It's also one of the most challenging and daunting tasks for business owners, even those already familiar with SEO. What are keywords? And why do you need them? They're words or phrases that people type into google to find your website on page 1.
Do you find yourself repeating the same topics over and over again on your blog? It's time to brainstorm some new content. In this article, we will go through eleven techniques for coming up with new blog post ideas. The first technique is called brainstorming. This is a great way to get your creativity flowing
We are all in search of something. Whether it's the latest blog post, a new product to purchase, or just some wise words from someone who has been there before, we want what is best for us and we're always looking for ways to find it. One of the most important things to do in
You've heard this before, but it never hurts to be reminded: search engine optimization is crucial for any business. We already know that we can use keywords in our content or on the page title to increase the chances of being found on search engines. But there are 7x types of keywords you may not